Vice President Strategic Insights & Performance Analytics

At our Company, we grow People, Brands, and Businesses! As part of our commitment to building brands through winning insights for our clients and customers, we are seeking a highly dynamic VP Strategic Insights & Performance Analytics is a critical role on our Enterprise Analytics & Insights team. The data at our fingers tips is exploding at a staggering pace: with more volume, velocity, variety and voracity that ever, our team creates insight-driven solutions that differentiate our company and unlocks brand growth for our clients and customers.

This strategic leader is responsible for driving actionable insights that accelerate ADV’s performance, optimize client ROI, and inform enterprise-wide decision-making. This role leads ADV’s Strategic Insights & Performance Analytics function, partnering cross-functionally and across the enterprise to translate complex data into clear business strategies for clients, customers, and internal stakeholders. This strategic position goes beyond traditional insight discovery, focusing on activating our rich data and analytics into the market.

You will partner closely with Advantage executives and commercial leadership across segments to align data-driven insights and strategies with key business goals, ensuring offerings deliver maximum value and strengthen customer and client relationships.

This role will own and guide performance analytics & insights to drive performance tracking and insight generation for the commercial organization across segments, including performance reporting, business development insights, omnichannel engagement activities, c-suite analytics, etc. In addition, this role will guide vast majority of our market research and shopper insight efforts, embedding these as part of our thought leadership strategy with clients and customers.

What we offer:

• Full-Time Benefits (Medical, Dental, Vision, Life)
• 401(k) with company match
• Generous Paid Time-Off 

Responsibilities:

• Lead the development and execution of business and market performance analytic strategies aligned with client and corporate objectives.
• Drive agile delivery of insights to respond to market shifts, innovate to lead, and meet evolving client priorities while optimizing the effectiveness of insights programs to maximize client ROI and long-term impact.
• Serve as a thought partner to ADV and clients senior leadership, providing insights that influence tactical execution and strategic direction
• Actively shape business-critical strategies and playing a key role in the development and execution of strategic projects that advance the global analytics & insights goals
• Oversee the design and execution of shopper research programs to understand behaviors, motivations, and expectations, translating insights into actionable recommendations for marketing, merchandising, and commercial teams.
• Lead the analysis of brands performance to identify growth opportunities, focused on existing as well as new clients.
• Forge strong partnerships with commercial leadership to ensure insights strategy delivers against segment objectives and oversee the development of insightful content, industry trends, and research to enhance ADV’s thought leadership.
• Lead and grow a team of insights leads to curate and deliver forward-looking strategic sales and business storytelling that aligns with Advantages’s business objectives and customer needs.

Qualifications:

• Bachelor's (BS or BA) Degree in Marketing, Math, Statistics, or Economic fields or equivalent job-related experience required; MBA, MS or relevant work experience preferred
• 10+ years in CPG , Retailer, or Grocery brokerage organization
• 5-10 years successfully managing client expectations either personally or through a team
• 10+ years managing direct reports; reporting directly to VP or C-level executive
• Strategic Analytical Acumen, with outstanding understanding of syndicated data and retail systems,
• Proven success in leveraging data at scale to drive business performance and customer engagement.
• Deep understanding of retail, CPG, or consumer behavior analytics.
• Expertise in data visualization, predictive modeling, and ROI frameworks.
• Exceptional communicator with executive presence and skilled at influencing and building strong relationships. 

Job Will Remain Open Until Filled

The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

Essential Job Duties and Responsibilities

Business Development

• Drive, develop, and work to deliver Pitch and Account Strategy in partnership with Customer and Business Development Leaders
• Drive Agency positioning to ensure storylines continue to evolve.
• Thought Leadership through white papers, prominence, etc.
• Partner with Planning and Insights team to ensure that all client and customer responses are squarely grounded in business and industry insights
• Create Best Practices on Pitch, Account, and Customer Development responses
• Partner with Business Development Leaders and internal business segments to drive integrated pitch responses
• Actively develop thought leadership content and opportunities for the Division
• Develop and implement strategic business plans which formally identify additional business opportunities and specific ways to strengthen our service delivery with our clients

Team Leadership

• Responsible for cultivating an environment where proactive, creative, and best demonstrated knowledge sharing is de rigueur amongst team 
• Lead, manage, coach, and hold accountable any direct reports to ensure highly effective and efficient processes and/or team collaboration
• Oversee management of staff priorities, workload balancing/utilization, employee recognition/rewards, and routine staff professional development to keep turnover at a minimum and staff morale high

Client and Customer Management

• Ensure all work product is delivered on-time, on-scope, and delivers measurable value that maximizes client satisfaction
• Routinely nurture and cultivate key stakeholder relationships, ensuring they have proactive visibility to the capabilities, tools, and resources available to them across the Company enterprise.
• Consistently and actively develop and nurture relationships with clients and customers, and respond to their needs through insight creation and delivery
• Be an advocate of the RAVE process, working to reinforce the importance of value creation measurement with clients, customers, and associates

Achieve P&L Targets

• Manage business unit resources to deliver EBIDTA objective

Forecasting

• Ability to anticipate future market changes so that resources can be adjusted accordingly; including planning for new revenue growth as well as customer shifts/consolidations

Supervisory Responsibilities

Direct Reports
- Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources

Indirect Reports
- May delegate work of others and provide guidance, direction and mentoring to indirect reports

Travel and/or Driving Requirements

• Travel and Driving are essential duties and function of this job 
• Travel up to 40%

Minimum Qualifications

The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the job
Education Level: (Required): B.A.|B.S. in marketing, math, statistics, or economic fields; MBA, MS or relevant work experience preferred

Field of Study/Area of Experience:

• 10+ years in sales and marketing CPG or food brokerage organization
• 5-10 years successfully managing a P&L, budgeting and forecasting, and managing client expectations either personally or through a team
• 10+ years managing direct reports; reporting directly to VP or C-level executive
• Experience in Brand Management, Customer Management, Category Management, and Shopper Marketing a plus

Skills, Knowledge and Abilities

• Well-organized and strong attention to detail and accuracy
• A leader with strong oral presentation skills
• Demonstrated positive impact on clients’ business
• Demonstrated forward-looking, strategic thinking ability

Environmental & Physical Requirements
Office / Sedentary Requirements

Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.

Office / Non-Sedentary Requirements
Incumbent must be able to perform the essential functions of the job. Work may be performed in an office or warehouse environment. Typically requires the ability to spend 66%+ hours each work day doing the following activities: stand for extended periods of time, walk, bend, stoop, or climb. May have possible exposure to dust, and may require the ability to lift and/or push up to 50 pounds 33% - 66% of the time.

Additional Information Regarding The Company Job Duties and Job Descriptions
Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

Any estimate, schedule, or guideline provided to associates in this job description or elsewhere in connection with their jobs is only intended to help describe job duties and for planning purposes. Regardless of any such estimate, schedule, or guideline, associates must always record all time worked for our company (which includes but is not limited to on-site work time in an assigned store, office, or other work location; required waiting time; administrative time; and work-related travel time).

The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.

The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.